Description
From Terry Fox’s Marathon of Hope to Movember: twelve real campaigns, two for each letter of GIVING, read honestly for what worked and what is contested.
Full description
Twelve fundraisers. Not the twelve largest and not the twelve best, but twelve chosen because each teaches something the others do not: a run, a bucket of water, a loan, a cash transfer, a day of the year, a song and its parody, a shirt, an evening, a bursary, an award, a social media group and a moustache.
Every case is told in the same way: what happened, the letter it teaches best, a reading through all six letters, what went well, what is contested, a question from River Street and questions for discussion, with sources for every claim. The cases come from North America, Europe, Asia, Africa and Oceania, and the book ends by handing the thirteenth case to you.
Who it is for
- Students and instructors using CARE + POWER = GIVING
- Anyone who learns best from real campaigns
Inside
- Twelve cases across five continents
- A comparison table of all twelve
- A thirteenth case to practise on, and a template for writing your own
The author takes no income from this book. Everything after production costs supports the Love Care Share Scholarship Fund at Thompson Rivers University, as it works toward $25,000, the minimum TRU sets to establish a named endowment.
Teaching it? Instructors can request a free review copy, and every student in a course that adopts the book receives it free. Use the form on the series page, or write to sasha@drokacademy.ca.
Author line
Dr. Oleksandr (Sasha) Kondrashov is Associate Professor of Social Work (tenured) at Thompson Rivers University and the founder of DROKACADEMY, a healing and writing space. He has taught over 7,000 students across five Canadian universities, and accessibility is the through-line of his scholarship.
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